Professions that love deceivers
Schemes of action fraudsters from employment, as a rule, are of the same type. Prominers are announcing open vacancies in specialized editions to lure trusted applicants. But often, at first…

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Than the company threatens mass layoffs of employees
Are there ways in which employers can reduce court costs by using civilized contraction methods? It turns out to be there. Reducing without harm to health What threatens companies with…

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Rules of Leadership
The current business world requires you to report in every action. Open your ears for feedback and answer all your questions, no matter how unpleasant it may seem to you.…

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How to become a marketing specialist

The official interpretations of the term (and today they have accumulated several hundred!) More than serious. When it comes to increasing sales turnover, successful promotion and multi-million dollar profits, it’s somehow not a joke. However, some definitions still cause an involuntary smile.

“Marketing – managing demand satisfaction through trade”. Or: “Implementation of business processes in the direction of flow of goods and services from producer to consumer.” Reading similar literary pearls, you know, the secret of the success of Philip Kotler, the founder of the marketing theory, who explained simply, but tastefully: “Marketing is the art and science of choosing the target market correctly, attracting, retaining and increasing the number of consumers, creating the buyer’s confidence that he represents the highest value for the company “. Continue reading

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Types of fraud in the labor market
Companies that sell products using network marketing are a bit different. They really offer work, but it is very different from the one that the applicant expects. Personnel-deceiversit Most often,…

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Effective email correspondence
In order to be more effective in communicating through email, we suggest using the following tips: Before writing something, think carefully about the text of the letter. An electronic message…

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