The specifics of the work of merchandisers in Ukraine
Merchandiser in Ukraine is a kind of "rummy" mix of seller, consultant, trade or regional representative and merchandise. In many companies, the control over the presence of goods of a…

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Manage your interlocutor by phone
Absolutely different things can happen after unsuccessful telephone conversations with the secretary-referent. You risk not only proclaiming incompetent, but also getting a lot of negative characteristics, such as "sternoises", "mummies",…

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Types of fraud in the labor market
Companies that sell products using network marketing are a bit different. They really offer work, but it is very different from the one that the applicant expects. Personnel-deceiversit Most often,…

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very beginning

Marketing as a way to meet demand through trade

Many Ukrainian businessmen of the older generation question the question: “Are you doing marketing research?” – shifted indecisively shoulders, and at best they would say that there is somewhere a department with such a name, attached, it seems, to advertising. Someone will say that the tremendous experience allows you to evaluate the market and conduct business, as they say, on the eye, and this method has never led him. However, the further “into the depths” the market economy develops, the clearer the fact that marketing research is not a tribute to fashion, but a real necessity. In order for the business to flourish, the new product has taken root in the market, for the very beginning this very market needs to be carefully studied and analyzed, which will greatly reduce the risk of making important decisions, will effectively distribute the potential of the firm. This is especially true in a situation where a new market segment is not yet formed or a new business direction has not yet been “debugged.” Continue reading

Effective email correspondence
In order to be more effective in communicating through email, we suggest using the following tips: Before writing something, think carefully about the text of the letter. An electronic message…

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Effective email correspondence
In order to be more effective in communicating through email, we suggest using the following tips: Before writing something, think carefully about the text of the letter. An electronic message…

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