The word is not a sparrow ...
Occasionally, you see a man, and involuntarily slips away admiration - how he is dressed, how well he looks and looks good. And then this man opens his mouth -…

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From a crisis and unemployment will save a good resume
In addition to inflation, rising prices and increasing all sorts of tariffs, the unstable economic situation has also led to a reduction in jobs. And loss of work can be…

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Looks like you're going to be fired. How to dispose of the situation
Here's how advised to come under such threatening circumstances on the pages of the American magazine U.S.News & World Report Alison Green, a psychologist specialist in personnel. Throw back your…

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very beginning

Marketing as a way to meet demand through trade

Many Ukrainian businessmen of the older generation question the question: “Are you doing marketing research?” – shifted indecisively shoulders, and at best they would say that there is somewhere a department with such a name, attached, it seems, to advertising. Someone will say that the tremendous experience allows you to evaluate the market and conduct business, as they say, on the eye, and this method has never led him. However, the further “into the depths” the market economy develops, the clearer the fact that marketing research is not a tribute to fashion, but a real necessity. In order for the business to flourish, the new product has taken root in the market, for the very beginning this very market needs to be carefully studied and analyzed, which will greatly reduce the risk of making important decisions, will effectively distribute the potential of the firm. This is especially true in a situation where a new market segment is not yet formed or a new business direction has not yet been “debugged.” Continue reading

Unlimited vacation as an excuse to find a job
In an indefinite leave formally, there is still hope that everything will be formed. At the same time, it is not known how long the rest will last. Search for…

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Rapid career in a crisis
At eight years he carried papers, and at sixteen he went to the front of the chauffeur of a sanitary machine. When he was 28, the Great Depression began and…

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